{"id":19653,"date":"2024-09-26T18:16:08","date_gmt":"2024-09-26T11:16:08","guid":{"rendered":"https:\/\/interdata.vn\/blog\/?p=19653"},"modified":"2024-09-26T18:38:59","modified_gmt":"2024-09-26T11:38:59","slug":"interdata-bo-nhiem-tan-giam-doc-marketing-cmo","status":"publish","type":"post","link":"https:\/\/interdata.vn\/blog\/interdata-bo-nhiem-tan-giam-doc-marketing-cmo\/","title":{"rendered":"InterData B\u1ed5 Nhi\u1ec7m T\u00e2n Gi\u00e1m \u0110\u1ed1c Marketing (CMO)"},"content":{"rendered":"<p>InterData xin tr\u00e2n tr\u1ecdng th\u00f4ng b\u00e1o ch\u00ednh th\u1ee9c b\u1ed5 nhi\u1ec7m \u00f4ng Tr\u1ea7n B\u00ecnh Tr\u1ecdng v\u00e0o v\u1ecb tr\u00ed Gi\u00e1m \u0110\u1ed1c Marketing (CMO). V\u1edbi nh\u1eefng th\u00e0nh t\u1ef1u n\u1ed5i b\u1eadt trong l\u0129nh v\u1ef1c Marketing v\u00e0 kinh nghi\u1ec7m d\u00e0y d\u1eb7n, \u00f4ng Tr\u1ecdng s\u1ebd l\u00e0 nh\u00e2n t\u1ed1 ch\u1ee7 ch\u1ed1t \u0111\u01b0a InterData ti\u1ebfp t\u1ee5c ti\u1ebfn xa h\u01a1n n\u1eefa tr\u00ean h\u00e0nh tr\u00ecnh chinh ph\u1ee5c nh\u1eefng \u0111\u1ec9nh cao m\u1edbi.<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_85 counter-hierarchy ez-toc-counter ez-toc-white ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">N\u1ed8I DUNG<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 eztoc-toggle-hide-by-default' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/interdata.vn\/blog\/interdata-bo-nhiem-tan-giam-doc-marketing-cmo\/#Doi-net-ve-CMO-%E2%80%93-Ong-Tran-Binh-Trong\" >\u0110\u00f4i n\u00e9t v\u1ec1 CMO &#8211; \u00d4ng Tr\u1ea7n B\u00ecnh Tr\u1ecdng<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/interdata.vn\/blog\/interdata-bo-nhiem-tan-giam-doc-marketing-cmo\/#Tam-nhin-chien-luoc-trong-vai-tro-CMO-tai-InterData\" >T\u1ea7m nh\u00ecn chi\u1ebfn l\u01b0\u1ee3c trong vai tr\u00f2 CMO t\u1ea1i InterData<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"Doi-net-ve-CMO-%E2%80%93-Ong-Tran-Binh-Trong\"><\/span>\u0110\u00f4i n\u00e9t v\u1ec1 CMO &#8211; \u00d4ng Tr\u1ea7n B\u00ecnh Tr\u1ecdng<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>\u00d4ng <a href=\"https:\/\/www.facebook.com\/tranbinhtrongt11\/\" target=\"_blank\" rel=\"noopener\">Tr\u1ea7n B\u00ecnh Tr\u1ecdng<\/a> kh\u00f4ng ch\u1ec9 s\u1edf h\u1eefu n\u1ec1n t\u1ea3ng h\u1ecdc v\u1ea5n \u1ea5n t\u01b0\u1ee3ng v\u1edbi h\u1ecdc v\u1ecb Th\u1ea1c s\u0129 Qu\u1ea3n Tr\u1ecb Kinh Doanh, m\u00e0 c\u00f2n c\u00f3 h\u01a1n 10 n\u0103m kinh nghi\u1ec7m th\u1ef1c chi\u1ebfn trong l\u0129nh v\u1ef1c marketing. Tr\u1ea3i qua nhi\u1ec1u vai tr\u00f2 kh\u00e1c nhau t\u1ea1i c\u00e1c doanh nghi\u1ec7p l\u1edbn, \u00f4ng \u0111\u00e3 t\u1eebng b\u01b0\u1edbc kh\u1eb3ng \u0111\u1ecbnh m\u00ecnh l\u00e0 m\u1ed9t chuy\u00ean gia h\u00e0ng \u0111\u1ea7u, \u0111\u01b0\u1ee3c \u0111\u00e1nh gi\u00e1 cao v\u1ec1 kh\u1ea3 n\u0103ng ho\u1ea1ch \u0111\u1ecbnh chi\u1ebfn l\u01b0\u1ee3c v\u00e0 qu\u1ea3n l\u00fd \u0111\u1ed9i ng\u0169.<\/p>\n<figure id=\"attachment_19655\" aria-describedby=\"caption-attachment-19655\" style=\"width: 1024px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/interdata.vn\/blog\/wp-content\/uploads\/2024\/09\/CMO-Ong-Tran-Binh-Trong-1024x1024.png\" alt=\"InterData b\u1ed5 nhi\u1ec7m t\u00e2n CMO - \u00d4ng Tr\u1ea7n B\u00ecnh Tr\u1ecdng\" width=\"1024\" height=\"1024\" class=\"size-large wp-image-19655\" title=\"\" srcset=\"https:\/\/interdata.vn\/blog\/wp-content\/uploads\/2024\/09\/CMO-Ong-Tran-Binh-Trong-1024x1024.png 1024w, https:\/\/interdata.vn\/blog\/wp-content\/uploads\/2024\/09\/CMO-Ong-Tran-Binh-Trong-300x300.png 300w, https:\/\/interdata.vn\/blog\/wp-content\/uploads\/2024\/09\/CMO-Ong-Tran-Binh-Trong-150x150.png 150w, https:\/\/interdata.vn\/blog\/wp-content\/uploads\/2024\/09\/CMO-Ong-Tran-Binh-Trong-768x768.png 768w, https:\/\/interdata.vn\/blog\/wp-content\/uploads\/2024\/09\/CMO-Ong-Tran-Binh-Trong-1536x1536.png 1536w, https:\/\/interdata.vn\/blog\/wp-content\/uploads\/2024\/09\/CMO-Ong-Tran-Binh-Trong-75x75.png 75w, https:\/\/interdata.vn\/blog\/wp-content\/uploads\/2024\/09\/CMO-Ong-Tran-Binh-Trong-350x350.png 350w, https:\/\/interdata.vn\/blog\/wp-content\/uploads\/2024\/09\/CMO-Ong-Tran-Binh-Trong-750x750.png 750w, https:\/\/interdata.vn\/blog\/wp-content\/uploads\/2024\/09\/CMO-Ong-Tran-Binh-Trong-1140x1140.png 1140w, https:\/\/interdata.vn\/blog\/wp-content\/uploads\/2024\/09\/CMO-Ong-Tran-Binh-Trong.png 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption id=\"caption-attachment-19655\" class=\"wp-caption-text\">InterData b\u1ed5 nhi\u1ec7m t\u00e2n CMO &#8211; \u00d4ng Tr\u1ea7n B\u00ecnh Tr\u1ecdng<\/figcaption><\/figure>\n<p>Ngo\u00e0i c\u00f4ng vi\u1ec7c chuy\u00ean m\u00f4n, \u00f4ng Tr\u1ecdng c\u00f2n l\u00e0 gi\u1ea3ng vi\u00ean t\u1ea1i nhi\u1ec1u tr\u01b0\u1eddng \u0111\u1ea1i h\u1ecdc v\u00e0 trung t\u00e2m \u0111\u00e0o t\u1ea1o l\u1edbn. \u0110i\u1ec1u n\u00e0y kh\u00f4ng ch\u1ec9 gi\u00fap \u00f4ng c\u1ee7ng c\u1ed1 ki\u1ebfn th\u1ee9c chuy\u00ean m\u00f4n, m\u00e0 c\u00f2n l\u00e0 minh ch\u1ee9ng cho t\u01b0 duy c\u1edfi m\u1edf, s\u1eb5n s\u00e0ng chia s\u1ebb ki\u1ebfn th\u1ee9c v\u00e0 kinh nghi\u1ec7m c\u1ee7a m\u00ecnh v\u1edbi c\u1ed9ng \u0111\u1ed3ng. S\u1ef1 k\u1ebft h\u1ee3p gi\u1eefa ki\u1ebfn th\u1ee9c l\u00fd thuy\u1ebft v\u00e0 kinh nghi\u1ec7m th\u1ef1c ti\u1ec5n \u0111\u00e3 gi\u00fap \u00f4ng Tr\u1ecdng x\u00e2y d\u1ef1ng \u0111\u01b0\u1ee3c m\u1ed9t t\u1ea7m nh\u00ecn r\u00f5 r\u00e0ng v\u00e0 s\u00e2u r\u1ed9ng trong l\u0129nh v\u1ef1c Marketing \u2013 \u0111i\u1ec1u m\u00e0 InterData tin t\u01b0\u1edfng s\u1ebd mang l\u1ea1i nh\u1eefng gi\u00e1 tr\u1ecb v\u01b0\u1ee3t tr\u1ed9i cho c\u00f4ng ty trong th\u1eddi gian t\u1edbi.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Tam-nhin-chien-luoc-trong-vai-tro-CMO-tai-InterData\"><\/span>T\u1ea7m nh\u00ecn chi\u1ebfn l\u01b0\u1ee3c trong vai tr\u00f2 CMO t\u1ea1i InterData<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Trong vai tr\u00f2 m\u1edbi n\u00e0y, \u00f4ng Tr\u1ecdng s\u1ebd ch\u1ecbu tr\u00e1ch nhi\u1ec7m d\u1eabn d\u1eaft to\u00e0n b\u1ed9 ho\u1ea1t \u0111\u1ed9ng ti\u1ebfp th\u1ecb c\u1ee7a InterData, h\u01b0\u1edbng \u0111\u1ebfn vi\u1ec7c x\u00e2y d\u1ef1ng v\u00e0 tri\u1ec3n khai c\u00e1c chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp th\u1ecb hi\u1ec7n \u0111\u1ea1i, ph\u00f9 h\u1ee3p v\u1edbi xu th\u1ebf ph\u00e1t tri\u1ec3n c\u1ee7a th\u1ecb tr\u01b0\u1eddng. Tr\u1ecdng t\u00e2m chi\u1ebfn l\u01b0\u1ee3c c\u1ee7a \u00f4ng s\u1ebd xoay quanh ba m\u1ea3ng ch\u00ednh:<\/p>\n<ul>\n<li>X\u00e2y d\u1ef1ng v\u00e0 c\u1ee7ng c\u1ed1 th\u01b0\u01a1ng hi\u1ec7u InterData: \u00d4ng Tr\u1ecdng s\u1ebd t\u1eadp trung v\u00e0o vi\u1ec7c n\u00e2ng cao nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u, gi\u00fap InterData tr\u1edf th\u00e0nh c\u00e1i t\u00ean quen thu\u1ed9c, \u0111\u01b0\u1ee3c \u0111\u00e1nh gi\u00e1 cao v\u1ec1 \u0111\u1ed9 uy t\u00edn v\u00e0 ch\u1ea5t l\u01b0\u1ee3ng d\u1ecbch v\u1ee5. M\u1ee5c ti\u00eau l\u00e0 kh\u00f4ng ch\u1ec9 t\u0103ng c\u01b0\u1eddng s\u1ef1 hi\u1ec7n di\u1ec7n c\u1ee7a InterData tr\u00ean c\u00e1c k\u00eanh truy\u1ec1n th\u00f4ng, m\u00e0 c\u00f2n t\u1ea1o d\u1ef1ng ni\u1ec1m tin v\u1eefng ch\u1eafc t\u1eeb ph\u00eda kh\u00e1ch h\u00e0ng v\u00e0 \u0111\u1ed1i t\u00e1c.<\/li>\n<li>T\u1ed1i \u01b0u h\u00f3a tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng: Kh\u00e1ch h\u00e0ng lu\u00f4n l\u00e0 trung t\u00e2m c\u1ee7a m\u1ecdi chi\u1ebfn l\u01b0\u1ee3c t\u1ea1i InterData. \u00d4ng Tr\u1ecdng cam k\u1ebft s\u1ebd \u0111\u01b0a ra nh\u1eefng gi\u1ea3i ph\u00e1p ti\u1ebfp th\u1ecb l\u1ea5y kh\u00e1ch h\u00e0ng l\u00e0m tr\u1ecdng t\u00e2m, nh\u1eb1m c\u1ea3i thi\u1ec7n to\u00e0n di\u1ec7n tr\u1ea3i nghi\u1ec7m c\u1ee7a h\u1ecd, t\u1eeb qu\u00e1 tr\u00ecnh t\u00ecm ki\u1ebfm th\u00f4ng tin \u0111\u1ebfn sau khi s\u1eed d\u1ee5ng d\u1ecbch v\u1ee5. C\u00e1c gi\u1ea3i ph\u00e1p n\u00e0y s\u1ebd \u0111\u01b0\u1ee3c thi\u1ebft k\u1ebf d\u1ef1a tr\u00ean s\u1ef1 hi\u1ec3u bi\u1ebft s\u00e2u s\u1eafc v\u1ec1 nhu c\u1ea7u v\u00e0 mong \u0111\u1ee3i c\u1ee7a kh\u00e1ch h\u00e0ng trong th\u1eddi \u0111\u1ea1i s\u1ed1 h\u00f3a.<\/li>\n<li>\u0110\u1ea9y m\u1ea1nh ti\u1ebfp th\u1ecb k\u1ef9 thu\u1eadt s\u1ed1: \u0110\u1ec3 \u0111\u00e1p \u1ee9ng y\u00eau c\u1ea7u c\u1ee7a th\u1ecb tr\u01b0\u1eddng hi\u1ec7n \u0111\u1ea1i, \u00f4ng Tr\u1ecdng s\u1ebd ch\u00fa tr\u1ecdng ph\u00e1t tri\u1ec3n c\u00e1c k\u00eanh ti\u1ebfp th\u1ecb s\u1ed1, bao g\u1ed3m SEO, qu\u1ea3ng c\u00e1o tr\u1ef1c tuy\u1ebfn, v\u00e0 chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp th\u1ecb tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i. V\u1edbi kinh nghi\u1ec7m tri\u1ec3n khai c\u00e1c chi\u1ebfn d\u1ecbch ti\u1ebfp th\u1ecb \u0111a k\u00eanh, \u00f4ng Tr\u1ecdng s\u1ebd gi\u00fap InterData ti\u1ebfp c\u1eadn \u0111\u00fang \u0111\u1ed1i t\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng, gia t\u0103ng hi\u1ec7u qu\u1ea3 \u0111\u1ea7u t\u01b0 v\u00e0 t\u1ed1i \u01b0u h\u00f3a chi ph\u00ed Marketing.<\/li>\n<\/ul>\n<p>InterData xin ch\u00fac m\u1eebng \u00f4ng Tr\u1ea7n B\u00ecnh Tr\u1ecdng v\u1edbi vai tr\u00f2 m\u1edbi \u0111\u1ea7y quan tr\u1ecdng n\u00e0y. Ch\u00fang t\u00f4i mong ch\u1edd nh\u1eefng \u0111\u00f3ng g\u00f3p qu\u00fd b\u00e1u c\u1ee7a \u00f4ng trong vi\u1ec7c th\u00fac \u0111\u1ea9y s\u1ef1 ph\u00e1t tri\u1ec3n b\u1ec1n v\u1eefng v\u00e0 \u0111\u1ed9t ph\u00e1 c\u1ee7a <a href=\"https:\/\/interdata.vn\/\"><strong>InterData<\/strong><\/a> trong th\u1eddi gian t\u1edbi. V\u1edbi s\u1ef1 d\u1eabn d\u1eaft c\u1ee7a \u00f4ng, ch\u00fang t\u00f4i tin r\u1eb1ng InterData s\u1ebd ti\u1ebfp t\u1ee5c kh\u1eb3ng \u0111\u1ecbnh v\u1ecb th\u1ebf h\u00e0ng \u0111\u1ea7u c\u1ee7a m\u00ecnh tr\u00ean th\u1ecb tr\u01b0\u1eddng v\u00e0 mang \u0111\u1ebfn nh\u1eefng gi\u1ea3i ph\u00e1p c\u00f4ng ngh\u1ec7 t\u1ed1t nh\u1ea5t cho kh\u00e1ch h\u00e0ng.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>InterData xin tr\u00e2n tr\u1ecdng th\u00f4ng b\u00e1o ch\u00ednh th\u1ee9c b\u1ed5 nhi\u1ec7m \u00f4ng Tr\u1ea7n B\u00ecnh Tr\u1ecdng v\u00e0o v\u1ecb tr\u00ed Gi\u00e1m \u0110\u1ed1c Marketing (CMO). V\u1edbi nh\u1eefng th\u00e0nh t\u1ef1u n\u1ed5i b\u1eadt trong l\u0129nh v\u1ef1c Marketing v\u00e0 kinh nghi\u1ec7m d\u00e0y d\u1eb7n, \u00f4ng Tr\u1ecdng s\u1ebd l\u00e0 nh\u00e2n t\u1ed1 ch\u1ee7 ch\u1ed1t \u0111\u01b0a InterData ti\u1ebfp t\u1ee5c ti\u1ebfn xa h\u01a1n n\u1eefa tr\u00ean h\u00e0nh tr\u00ecnh<\/p>\n","protected":false},"author":15,"featured_media":19655,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[45],"tags":[],"class_list":["post-19653","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-su-kien"],"_links":{"self":[{"href":"https:\/\/interdata.vn\/blog\/wp-json\/wp\/v2\/posts\/19653","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/interdata.vn\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/interdata.vn\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/interdata.vn\/blog\/wp-json\/wp\/v2\/users\/15"}],"replies":[{"embeddable":true,"href":"https:\/\/interdata.vn\/blog\/wp-json\/wp\/v2\/comments?post=19653"}],"version-history":[{"count":0,"href":"https:\/\/interdata.vn\/blog\/wp-json\/wp\/v2\/posts\/19653\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/interdata.vn\/blog\/wp-json\/wp\/v2\/media\/19655"}],"wp:attachment":[{"href":"https:\/\/interdata.vn\/blog\/wp-json\/wp\/v2\/media?parent=19653"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/interdata.vn\/blog\/wp-json\/wp\/v2\/categories?post=19653"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/interdata.vn\/blog\/wp-json\/wp\/v2\/tags?post=19653"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}